Flexible Packaging Trends in Supplement and Nutrition Markets

Supplement brands keep moving towards formats that travel well and dose precisely.

What is growing

• Stick packs and single-serve sachets for powders and granules
• Resealable pouches for multi-dose powder
• Sample sachets for trials and subscription programmes

What it means for materials

• Barrier follows the formulation: hygroscopic powders need an aluminum or metallized layer
• Seal reliability matters more as line speeds rise
• Barrier layers decide light and UV protection for sensitive ingredients

Where rigid formats still win

Blisters and bottles remain efficient for tablets, capsules and softgels at high counts.

Next steps

Compare flexible and rigid options on the product pages, or read the supplement selection guide.